12 Months of Beauty Marketing

January: New Year, New You Campaign

• Theme: Kickstart the new year with a fresh start.
• Offer: Buy a package and get a discount on waxing services for the month of January.
• Promote: Create a social media campaign with before-and-after photos of waxing transformations.
• Partner: Collaborate with a local fitness center or boutique to cross-promote each other's businesses.

February: Love Is in the Air Campaign

• Theme: Show your love with smooth, hairless skin.
• Offer: With each waxing service, get a sweet reward for the month of February.
• Promote: Host a Pre-Valentine's Day waxing party with snacks, drinks, and mini-treatments.
• Partner: Collaborate with a local chocolatier or florist to offer special Valentine's Day packages and provide the chocolates to use as rewards.

March: Spring Awakening Campaign

• Theme: Shed your winter coat and reveal your glowing skin.
• Offer: Free brow tinting or laminating with any brow waxing service for the month of March.
• Promote: Create a blog post about the importance of waxing for spring break prep.
• Partner: Collaborate with a local tanning salon to offer a discounted combo package.

April: Earth Day Campaign

• Theme: Pamper yourself with natural waxing products.
• Offer: 10% off all organic waxing services for the month of April.
• Promote: Host an Earth Day event with free consultations and samples of organic products.
• Partner: Collaborate with a local eco-friendly boutique to cross-promote each other's businesses.

May: Mother's Day Campaign

• Theme: Treat Mom to the gift of relaxation.
• Offer: Mom-and-me waxing package for the month of May.
• Promote: Create a social media contest for a chance to win Mom a free waxing service.
• Partner: Collaborate with a local bakery or spa to offer a special Mother's Day package.

June: Summer Ready Campaign

• Theme: Get bikini-ready with our waxing services.
• Offer: Brazilian wax packages so you're ready for summer.
• Promote: Partner with a local swimwear store to offer a discount on swimwear purchases with proof of waxing service.
• Host a waxing party at a local pool, beach club or fitness center to introduce toe waxing.

July: Vacation Vibes Campaign

• Theme: Maintain your smooth skin all summer long.
• Offer: Buy four waxing or body smooth services, get the fifth one free for the month of July.
• Promote: Create a social media campaign showcasing vacation-ready waxing styles.
• Partner with a local travel agency to offer a discount on vacation packages with proof of waxing service.

August: Back to School Campaign

• Theme: Get ready for school with our waxing services.
• Offer: 15% off all waxing services for students and teachers for the month of August.
• Promote: Use social media or your newsletter to talk about the benefits of waxing over shaving.
• Create a back-to-school blog post with tips on waxing for teenagers.

September: Fall into Savings Campaign

• Theme: Save big on waxing services before the holiday rush.
• Offer: Buy three identical services, get the fourth one 25% off for the month of September.
• Promote: Host a fall waxing party with refreshments and mini-treatments.
• Partner with a local pumpkin patch or apple orchard to offer a discounted combo package.

October: Halloween Hair-Raising Campaign

• Theme: Get ready for Halloween with spooky waxing designs.
• Offer: Free Halloween bikini waxing design with any brazilian for the month of October.
• Promote: Create a social media contest for the best Halloween costume.
• Host a Halloween waxing party with spooky snacks, drinks, and music.

November: Holiday Glam Campaign

• Theme: Get ready for the holidays with our waxing services.
• Offer: Gift certificates for waxing services for the month of November.
• Promote: Create a holiday gift guide featuring waxing services.
• Partner with a local makeup artist to offer a discounted combo package.

December: Winter Wonderland Campaign

• Theme: Indulge in some self-care with our waxing services.
• Offer: Free paraffin hand treatment with any waxing service for the month of December. OR - Promote Gift Certificates for gift giving.
• Promote: Host a holiday waxing party with carols, snacks, and mini-treatments. Have attendees bring non-perishable goods or donations for the local food bank.
• Partner with a local holiday boutique to cross-promote each other's businesses.